Bombay Bramble, a new gin with red fruits

Spain. – Bombaybrand for the production of gin, is expanding its portfolio of premium drinks with Bombay BrambleAnd gin which combines its iconic steam distillate with a 100% natural infusion of freshly picked blackberries and raspberries.

According to the company, the new distillate is extracted by hand using a steam infusion process, in this way it is possible to extract the aroma of each of its Ingredients botanical.

“Bombay Bramble’s color and flavor comes exclusively from 100% natural fruit and botanical ingredients. For this reason, the artisanal process necessary to create this sophisticated gin takes time and consideration,” explains Ivano Tonutti, Master Botanist at Bombay Sapphire.

Bombay Bramble It is available from October 2020 in El Corte Inglés centers and on its website. From November, new gin It can also be found in selected bars and restaurants.

Gin and its consumption in Spain

According to a study he conducted D&Bgin turnover in 2018 remained stagnant at 365 million euros, which accounted for 22% of the total market in Spain.

These data do not predict a promising future for gin and confirm the idea of ​​a decline that is taking place, which drinks manufacturer Pernod Ricard, owner Seagrams or Beefeaterwhich predicts a year-on-year drop in sales of 1% in terms of value and 1.5% in terms of volume.

Seville’s Puerto de Indias, known for its pink ginit reached 43.3 million euros in sales in 2018, 2.7% less than the year before, which reveals the decline in popularity of this drink in the Iberian countries.

Furthermore, its net profit fell to 3.5 million euros, 40.7 percent less, according to data from the Commercial Register collected from Insight View. This fall is the first since 2014, the year it was founded.

The situation of the owner of Beefeater did not improve in 2019 either, since its turnover in March fell by 10.9 percent compared to the same month of the previous year. Likewise, it lost more than a point and a half share in just one year (up to 16.1% in Spain).


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